I-British Tigi Izinwele Izimonyo - Umkhiqizo wehlelo osetshenziswa yimfashini eNgilandi nase-United States, eYurophu, e-Asia. Ngaphezu kweminyaka engama-40 yemikhiqizo yomkhiqizo ihlinzeka ngokunakekelwa komuntu ngamunye kwezinwele eziyinkimbinkimbi kakhulu - i-curly, engalaleli, eyomile futhi eqinile, ivolumu enwetshiwe. Azikho imali engaphansi efanelekile neyesitayela esikuvumela ukuthi ucabange ngesikhathi nangekhwalithi yokulungiswa. Lezi zimonyo zihlala zinhle kunoma yiziphi izimo.
Kwanele ukuhlola incazelo yenhloko yombhede we-cosmetics wombhede ochwepheshe, neminye imikhiqizo yabakhiqizi, futhi izocaca - I-Tigi ikwazile ukubhekana kalula nemisebenzi eyinkimbinkimbi kakhulu. Impendulo yabathengi nayo ibukeka ikholisa impela: Izindlela zibonakaliswa ngokusebenza kahle, zithobele ngokuphelele isimo sochwepheshe. Lona umkhiqizo wangempela wekhabethe obekwe kuma-vials, ukhululekile ukuzisebenzisa. Kwanele ukulandela izincomo zomenzi, futhi izimonyo ze-Tigi ngeke kube yisizathu sokudumazeka.
Mayelana nomkhiqizo
Ngo-1963, umhlaba waqala wafunda ngo-Tony & Guy Brand owadalwa ngabafowethu bama-maskfilo. UGiuseppe noGaetano bavule inkampani yabo eLondon futhi ngasikhathi sinye baqala ukuthuthukisa kanye nokukhuthaza izimonyo zezinwele ze-Tigi - amathuluzi ezigaba ochwepheshe ahlukile ekukhetheni kahle kwezithako. E-Italy yabo yangakubo, babenolwazi elokwini lwezinwele lwe-salon Endaweni entsha yokuhlala, ama-stylists avelela aqala ngempumelelo ibhizinisi lawo. Ngemuva kokuvulwa kwe-salon yesibili, izibopho zomndeni zazibandakanyekile futhi, kwathi abanye abafowethu ababili - u-Anthony noBruno bathuthela enhlokodolobha yaseGreat Britain.
Ekuqaleni kwendlela yako, umenzi wathuthukisa ama-shampoos, okusolwa umoya, imishini yokubeka kuphela ama-salon abo. Ngokusho kuka-Anthony Masklolo, uma umkhiqizo owuthandayo wehluleka ukuthola, eTigi vele udale. Ngasikhathi sinye, abafowethu ngokwabo bathuthukisa amakhono abo, banikela ngezinwele ezintsha zezinwele nezinwele kumakhasimende. Kepha umnikelo obaluleke kakhulu ekuthanjululweni komkhiqizo weTigi, iminyaka eminingi efakazela ukuthi ukukhetha kwezindlela zokubeka nokunakekela kudlala indima ebalulekile emsebenzini wezinwele eziphakeme zezinwele.
Ukulandela le ifilosofi, inkampani yachitha iminyaka engaphezu kwengu-50 ekuthuthukisweni nasekuthuthukisweni kwemikhiqizo yayo. Ukusuka esigabeni esithile sokuthuthuka kwayo, uhlobo lwe-tigi luhambe ngenye indlela kune-tony & guy, kepha alulahlekelwanga ubuhlobo bomndeni. Ukuthuthukiswa komkhiqizo bekugxile ekubizelweni kwezithombe zokudala nokusebenza nabaqambi abaholayo kuma-podiums amahle kakhulu omhlaba. Lo mkhiqizo okhiqizwa ngokwenza izinwele zezinwele, wazi kahle abakudingayo umphumela.
Ngo-2009, uhlobo lwe-tigi lwaluyingxenye yokukhathazeka okungafanele. Lapho uyithengisa, inani elikhulu lama- $ 41,1500,000 lalikhokhelwe. Ukukhishwa kwezimali ezivele ezidumile kuyaqhubeka, ukumbozwa kwemakethe sekukhuphukile.
ERussia, iTigi ithengiswa ngokusemthethweni kusukela ngo-2011.
Izinzuzo nobubi
Ukuze uqonde ukuthi yiziphi izinzuzo ze-brand edume umhlaba wonke, elula. Phakathi kwezinzuzo zabo ezisobala, okulandelayo kungaphawulwa.
- Izinga lomkhiqizo eliphakeme. Zonke izisho ze-tigi zisetshenziswa ngabadali bazo kuma-salon abo, kwimibukiso yemfashini, amahlumela ezithombe zamamagazini acwebezelayo. Ukuhlolwa okunjalo kusebenza kangcono kakhulu kunokulawulwa kwekhwalithi ejwayelekile.
- Ukukhetha imigqa ebanzi. Ngokwethu, bazothola imikhiqizo efanelekile kanye ne-distariari efanelekile, futhi labo abakhathalelayo ngemvelo, abanikazi bama-curls amade, nalabo nsuku zonke okufanele basebenzise izindwangu ezimfishane. Tigi thembela izinkanyezi zepodium kanye rock izithombe.
- Izimonyo zochwepheshe . Akukho umswakama owesabayo, ukulungiswa okuthembekile kusuka kumasekhondi okuqala wokusebenzisa imali.
- Umphumela wokubuyisela ngokushesha. Ungathola umphumela wekhabethe ekunakekelweni kwansuku zonke.
- Ukukhetha ngokucophelela kwezithako. Kwelinye ichungechunge, ivolumu yezinto zemvelo ekwakhiweni zifinyelela kuma-80%.
- Idizayini enesitayela. Ama-vials anethezekile futhi amahle nezinye izinhlobo zokupakishwa - isihloko sokuziqhenya komkhiqizo.
- Umphumela oqinisekisiwe. Ngomthamo ofanele kanye nokuhambisana nezincomo zomkhiqizi, umphumela uzohambisana ngokuphelele nezithembiso.
- Ukuntuleka komphumela wokunciphisa imichilo. Izinwele azinamatheli, zihlale zinwebeka, ngaphandle komphumela "wesigqoko" ekhanda.
Ama-Tigi Hair COSMETICS Okubi kuthathwa njengezikhathi ezithile ezinothi abathengi abathile. Isibonelo, abaningi babheka inani lokukhiqizwa liphezulu kakhulu. Kepha kufanelekile kahle yi-Professional, Isimo esikhethekile somkhiqizo. Ngaphezu kwalokho, abathengi abaningi abayithandi amakha abukhali, abonakalayo. Okubi kuhlanganisa nesidingo sokuthatha ikhefu ekusebenziseni ama-shampoos nama-balms - Izinwele zijwayela ukwakheka, futhi izindlela zokuyeka ukusebenza.
Kuyadingeka futhi ukubheka ivolumu enkulu ye-silicone njengengxenye yemikhiqizo eminingi.
Ukwakheka
Yini umkhiqizo we-tigi uyaziqhenya - Wacabanga ngokucophelela ukwakheka kwezimali. Phakathi kwezingxenye abukho utshwala (obungafani nalutho), ukusika izinwele. Awekho amapharabi kanye nama-sulfates, okuyingozi empilweni. I-Silicone inesibopho sokunikeza ivolumu, yokudla okunempilo - amaprotheni emifino. Emugqeni wezimali wezinwele ezigobile, ama-tannils aqukethwe, okufaka isandla ekwakhekeni okuyilo kwe-curl, ethuthukisa ukulungiswa kwekhanda, kususe isibhamu.
Phakathi kwezinto zemvelo ekwakhiweni kwama-shampoos, ama-tigi ama-balms alawulwa ngamafutha emifino - Kokubili okubalulekile futhi okuvamile futhi okuvamile. I-Panthenol ikhona ezimalini ezinokhilimu, ezinomphumela omuhle esimweni nasekuthembeni kwezinwele. Ngokuthola kabusha okujulile, i-silk hydrolyzate ihambelana nemicu enesibuko ukukhanya nokubushelela okungathandeki.
Umphumela wokufaka umoya uphinde ube ne-hydrolyzate yamaprotheni kakolweni, wengeze ngisho nasekuhambeni.
Incazelo yebanga
Phakathi kwama-tigi cosmetics linek, i-connoisseur ngayinye yangempela yokunakekelwa kwezinwele ochwepheshe ingathola imikhiqizo yazo efanelekile. Lapho uthuthukisa imali, isipiliyoni sezinwele zangempela - Abaholi kule ndawo bahlala benakwa. Lapho uhambisa uhlobo ngaphansi kwephiko le-Unilever, isimo asikashintshi.Ikhanda lombhede.
Umbusi wenzelwe abathandi beqembu okwambulwa kakhulu. Izimali zochungechunge zinokuhlola okunesibindi kakhulu futhi zinikeze amathuba okubeka izinwele, ukunakekela. Imithetho imelelwa yimikhiqizo elandelayo.
- Ama-shampoos, imaski kanye nezindawo zomoya ezikhazimulayo Shaja kabusha i-Octane ephezulu. Ukuqinisa umugqa wesalisa ngezinketho ezihlukile zemithamo.
- Ukubuyisela imali Izinga lama-Antidotes asemadolobheni 3 Uvuko. Kukhona imaski, ama-air conditioners nama-shampoos ochungechungeni. Izinwele ezilimele kukhona amazinga ezingeni 2 - Ukubuyiselwa. K 1 kubhekiswa ochungechungeni olunamandla kabusha. Kukhona nezinga eli-0, i-antidotes reboot scalp ene-detox umphumela.
- Amathuluzi we-Beach Styling . Kukhona i-shampoo-jelly kanye nomoya womoya ehlobo ngokugqwala ngokuphelele, izithombo zokuhlanganisa okulula ukuhlanganisa i-freak, ukubhala kabusha kanye nezinhlanganisela zokuvikela.
- Ama-shampoos kanye nomoya okhipha umoya-jelly Kugcwele ngokuphelele ukudala ivolumu.
- Amathuluzi esitayela. Lolu chungechunge lungumbusi obanzi kakhulu olwalwelwe ngu-cream oshelelezi weqembu ngemuva kwephathi, ukwakheka kwenkulumo encane, isifutho se-superstar ndlovukazi ngosuku. Oh inyosi yesidleke kufanele ukunakwa - i-shampoo eyomile ngesifutho esinethezekile. Wonke umuntu angathola izixazululo zawo.
Inhloko yombhede kwabesilisa
Uhlobo lwabesilisa lomugqa we-tigi okufunwa kakhulu. Inama-grinders athandwayo, ngokwesibonelo, ukwakheka kokubeka amadevu asuselwa kukhukhunathi Mo Rider Mountage Crafter. I-Balzam yentshebe enomthelela onomswakama kanye nemicibisholo yefomu elincane lefomu. Ukuthungwa okumsulwa okubumbayo kunamathisela ukuthungwa okuhlanzekile ukunamathisela ukunamathisela okulungiselelwe ngohlaka lwe-flow lunikeza amasheya alula. I-Shampoo ishaja i-shampoo i-shampoo ikuvumela ukuthi ulondoloze ukuhlanzeka kwemicu.
Futhi emugqeni wamadoda kukhona izindlela zokushefa nokunakekelwa ngemuva kwayo. Ukondla uwoyela wentshebe nokhilimu wesitayela ukuze uthole isitayela. I-GEL-Lipstick noma i-Gel ye-Gel of Fiftation eqinile izosiza ukubeka izinwele.
Catwalk.
Uchungechunge lwe-podium lwezimali zokulungisa izinwele zezinwele ezinzima kakhulu nokwakha izithombe zokudala. Kubandakanya umugqa we-curly hair curlesque ngezindlela zo-ukhilimu kanye ne-mousse of fitration eqinile. I-Headshot ibuyisela ukulimala. Uchungechunge lweseshini nge-shampoo eyomile, ukunciphisa ukhilimu bese ufafaza ngosawoti wasolwandle. Amathuluzi alolayini aklanyelwe ukubekwa okunethezekile.
Okwakha izithombe ezibukekayo, umugqa we-mystique sleutt ufanelekile, okuveza ukuvikelwa okushisayo kufafaza isifutho sensimbi ne-serum ngokushelela. Phakathi kokuwa kwakho kuwukuphakama kwakho okuphelele kwezinto ezizonikeza ivolumu. Ama-Shampoos, ama-air conditioners, amaflokhi okubopha uphawu, ama-varnish okulungiswa okuqinile - ekunakekelweni okunjalo okulula kunika umphumela wekhabethe. Umugqa we-fashionista uqukethe izinto zokulungiswa kombala ngemuva kwezinwele ezikhanyayo. I-Oaatmeal noju - ama-shampoos okunempilo kanye nama-air conditioners emicuko yomile kakhulu.
S factor
Izimonyo zemvelo zekhwalithi enhle kakhulu. Ngokunakekelwa kwakhe kwezinwele kuphenduka injabulo. Umugqa unamavava asuselwa ku-papaya, uwoyela wemvelo ovikelayo, ama-moisturizing ederums kanye nezimo zomoya ezinamandla.
Kuyathakazelisa ukubukeka njengokuthi nokwenziwa kabusha ukhilimu wax ukubumba i-wax ephaketheni lokuqala.
Izinwele ezizalwe kabusha.
Izimonyo zezinwele ezivuselelekayo. Ukudla okunempilo kutholakala ngezindleko zefomula ekhethekile yezimali. Uchungechunge olukhethekile, ikakhulukazi othandwa yizivakashi ku-Salon.
Rocaholic.
Izimali zezinto ezenziwayo ezisatshalaliswa kakhulu zokwakha isigaba nezithombe ze-pun punk yansuku zonke noma i-hard rock. Umugqa unama-shampoos wokuhlanza nowokunakekela, kanye nomoya womoya, okuvumela ukugcina inhlanzeko yezinwele ezisezingeni elifanele. Kepha ukugxila okukhethekile kufanelwe ukunakwa okukhethekile. I-punked up hair gel izonikeza ukulungiswa kwezinwele okwengeziwe ngisho nasendaweni ebheke phezulu. Inhlanhla, ama-mousses, ama-pastes azolungisa futhi agcizelele umphumela womsebenzi we-stylist.
Thanda ukuthula kanye neplanethi
Umugqa we-eco-friendly of brand. Akuqukethe izinto eziyingozi, ikuvumela ukuthi ugcine ngokucophelela isimo sezinwele ezisezingeni elifanele.
Buyekeza Ukubuyekezwa
I-Tigi Izinwele izimonyo ingatholakala ukubuyekezwa okwenele okuphikisanayo. Iningi labathengi lithola ngabo ngokuncoma amakhosi kusuka ku-salon yobuhle. Njengoba imali ichwepheshe, imvamisa ithengwa ezitolo ezikhethekile. Kepha kumamaki amakhulu, ahlangana. Ngaphezu kwalokho, izimonyo ze-Tigi zidinga ukuhambisana okunembile kakhulu ngemiyalo lapho isetshenziswa.
Phakathi kokubuyekezwa ngalezi zimali, ungathola okuningi kwalabo Okufakazayo kwikhwalithi yomkhiqizo omuhle kakhulu. Ngokupela ngokunenhlanganisela imisindo nge-shampoos edidekile, evumela izinwele zindele ukuhlala zihlanzekile, zilalele futhi zicwebezele. Akunazinzuzo ezimbalwa, ngokusho kwabathengi, umugqa wekhanda lombhede we-lacquered. Ngabo, ukugaywa kwagcinwa usuku lonke, noma ngaphansi kwe-hood, lapho izinwele zimanzi ngaphansi kwemvula noma ngomoya onamandla. Phakathi kwezindlela ngokubuyekezwa kwezimpikiswano, ungamaka ama-lotions ngokubeka i-hairdryer.
Umthamo wevolumu nethanga anele ukufaka kuyo yonke inhloko futhi aqinisekise ukumelana kwekhanda izinsuku eziningana. Ngokwenyuka ngobungako, kungenzeka ukuguqula ukubekwa embewini ye-wire.
Kuvidiyo elandelayo uzothola umbono ophelele womugqa we-tigi.