Kukhona izimonyo ezingadingi entlelweni. Ezinye zazo zithathwa ngokufanele imikhiqizo evela ku-Mac Brand. Lezi zimonyo kwasiza izigidi zabesifazane emhlabeni ukuthola isitayela sabo somuntu, futhi ngalesi sizathu, izindlela zalolu hlobo zifanelwe ukunakwa okukhethekile.
Umlando Womkhiqizo
I-Professional COSMETICS MAS yaziwa kabanzi kumaphakathi wabaculi be-makeup kanye nama-stylists. Izwe Lomenzi - I-USA, indlunkulu yezimonyo ze-Mac cosmetics itholakala eNew York. I-MAC yisifinyezo kusuka ku-Make-up Art Coosmetics. Umkhiqizo wasungulwa eCanada. Abagqugquzeli bakhe bezinkomo baba ngumculi we-makeup odumile kanye nomthwebuli wezithombe uFrank Tuscan kanye nomngane wakhe, abathumela i-salon, uFrank Angelo. Kwenzekile kwabakude ngo-1984.
Ngaleso sikhathi, umqondo wokudala umugqa wezimonyo eziqeqeshiwe kwakuwukuguqula. Abangani ababili bakhathazeke kakhulu ngomcabango womugqa omusha wokwenza izimonyo, obekuyobe umehluko umqondo wakhe kubo bonke obekuphambi kwakhe. Isizathu sokuthi ama-poits ama-franchs amabili kwakungukungabikho kwe-banal ezimotweni zemibala, ezizodluliselwa ngokuphelele ezithombeni zamamodeli.
Ngakho-ke umbono wabonakala uqhamuka Umugqa okhethekile wezimonyo ezizokwenza izithombe zabesifazane ziveze ngangokunokwenzeka esithombeni. Isinyathelo sabangani abatholakele ukwesekwa kumuntu ojwayelene naye - usomakhemikhali uVika Kasale.
Izingxabano ezinde, ukuqubuka kwengqondo nemibono ehlukene kwafakwa ekuhlolweni kokuqala. Abangani bathathe futhi emqondweni wangempela wegama begawulwe i-batch yokuqala yezimonyo ze-mac ekhishini elivame kakhulu. Kwakuphekwe kuwo nangokwesibili, nomuntu wesithathu we-lipstick ne-rumba. Thengisa izimonyo ezenziwe ekhaya nge-Angelo Salon.
Abathwebuli bezithombe abaqeqeshiwe kanye nabaculi bokwenza izimonyo, lapho abasoshele nabo olwenzelwe khona ubungane baba amaklayenti okuqala. Futhi wonke umbala omusha, ongakwazi ukungena kubangane abakwazi ukuthola imali yezandla, ubalethe enye idrip yenkazimulo. Maduze nje, hhayi nje kuphela abangane bama-franc amabili afunda ngezimonyo ezihlukile, kepha futhi nababukeli bezinhle, amamodeli kanye nama-stylists amahle kakhulu.
Ngokushesha kwavela futhi kwaphumelela ithuba lokuletha ibhizinisi ekhishini liye ekukhiqizweni kwefekthri. Entwasahlobo yango-1984, kwaqala umugqa we-Mas. Izimonyo zabelwe inhlangano yonke esitolo somnyango eToronto. Ngemuva kwesikhashana wavela kuwo wonke ama-salon nezitolo zomhlaba. Ukushaywa kwangempela kwakungubomvu i-lipstick Russian Red. Nguyena owakhethwa nguMadonna ngokudubula kwezithombe ezidumele eNew York.
Kodwa ama-francs anethalente kwakungebona osomabhizinisi ngomqondo ophelele weZwi. Izinto zabo zazingama-podiums, ama-studio, amakhamera, abakakulungeli ngezinsuku zobunzima zabathengisi. Ngo-1995, izinkampani ezi-estee zanquma ukuthola isigxobo esikhulu kubangane ababili. Kwasize ekukhuliseni kakhulu ukukhiqizwa futhi ulethe umkhiqizo ezingeni lomhlaba jikelele. Ngemuva kweminyaka emithathu, u-Estee Lauder uphuthelwa amasheya asele, futhi uJohn Dexy uba nguMongameli weMas.
Nguyena osungula ukubambisana komkhiqizo nobuntu obudumile njengoLinda Evangelist, uLisa Minhelli, Pamela Anderson. Emva kwalokho, inkazimulo yohlobo lwalungasamiswa. Namuhla, inkampani ingumkhiqizi omkhulu kakhulu wezimonyo zokuhlobisa, ukukhiqizwa kutholakala eNew York. Umugqa wezimonyo ungezelelwa ngamathuluzi wokwenza izimonyo nezinto ezihambisanayo.
Imikhiqizo ehamba phambili
Phakathi kwezimonyo zalolu hlobo, kunzima ukugqamisa imikhiqizo engcono kakhulu ngoba bonke banelungelo eligcwele lokubizwa okuhle kakhulu. Yonke imikhiqizo yezimonyo zokuhlobisa zibonisa ukugcwala kombala kanye nemithunzi, izisekelo zokwakheka zibonakaliswa ngobuqili nobumnandi, kunamasethi wezimonyo ze-masking, ezifihla kahle ukushiyeka kanye nezici ezinhle kakhulu.
I-MAS iqoqo elimangalisayo lama-lip lip Shades, ama-mascara ajwayelekile kanye namanzi. Isizathu esikhethekile sokuziqhenya kwenkampani yi-Professional Makeup Brush, ethengiswa ngokwahlukile kanye namasethi.
Azikho amamizuzu amaningi, kepha ngokunembile, zimbili kuphela: izindleko eziphakeme kanye nokuba khona kwezithako ezithile ezingadala ukungezwani komzimba, ukucasuka (phambi kwesisulu sakho).
Ukuqoqwa kwezimonyo zokunakekelwa kwalo mkhiqizo kuncane. Imvamisa, imali enjalo ikhiqizwa uchungechunge olulinganiselwe. Ochwepheshe banethemba lokuthi ikhwalithi yezimonyo ze-Mac ayiphakeme njengekhwalithi yokuhlobisa. Akunandaba ukuthi kupholile kangakanani, kepha umsebenzi omkhulu wenkampani ungumhlobiso, hhayi ukwelashwa kwesikhumba. Uma isikhumba sidinga ukuqeda noma yiziphi izinkinga, hhayi ukufihla kwazo, kungcono ukukhetha izimonyo zemikhiqizo ye-dermatocosmegological ochwepheshe kwezimonyo zokwelapha.
Ama-Mas anokunethezeka, kukhanye, imisebe, umphumela, kepha hhayi ukwelashwa.
Imikhiqizo edume kakhulu yomkhiqizo ingafakwa kuhlu isikhathi eside, kepha ukuqala ukuma nayo Isidumbu esidumile se-eyelashes - ekuqhumeni kobukhulu obukhulu. Ama-connoisseurs amathunzi agcwele futhi acebile okufanele anake Ukuqoqwa kwezipikili zezipikili: Kusho & okuluhlaza, imvula yezimbali, inkathazo yamantombazane futhi, vele, i-Rougegemarie ebomvu ebomvu. Ngaphandle kwekhwalithi enhle kakhulu eqinisekisa ukuhlanganiswa okubushelelezi kwamapuleti ezipikili, ama-varnish alolu hlobo awathandwa kakhulu phakathi kwama-yy-masters. Mhlawumbe isizathu sokuthi sisezingeni eliphakeme.
Ukukhethwa kwezindebe ezifakiwe kumangalisa ngempela. Kukhona izindebe zezindebe ze-matte nezicwebezelayo, ngokukhanya futhi ngaphandle. Ngisho nalabo abangazithandi izithunzi ezikhanyayo futhi bakhetha ubunqunu obufanele kwezepolitiki, kunokuthile okufanele bakubone. Okwe-connoisseurs enesizotha yemithunzi enqunu kukhona iqoqo lonke. Izindebe zezindebe, izimbotshana ezahlukahlukene zifanelwe ukunakwa.
Usizo ekwakheni i-bake ye-bakew kuzosiza Uchungechunge lwe-Prep + Prime. Kubandakanya okhilimu we-tonal kanye namaphuzu avelele, izisekelo zamathunzi, aphelelisa ngokuphelele ukuthengwa kwezithunzi zelebula yomkhiqizo ofanayo. Edume ngokukhethekile Amathunzi kagesi Womthunzi wamehlo opholile, i-Studio Sculpt Shade nomugqa, ukumelana nesithunzi esingeziwe samehlo.
Ushesha kungenye yezinto ezinhle kakhulu I-powder blush , kanye ne-mineral blush ne-powder. Ama-Mas angajabulisa amabhulashi wekhwalithi ephezulu nganoma yisiphi isikhathi.
Isetshenziswa kanjani?
Abesifazane abangathanda ukuqala ukusebenzisa izimonyo abaqeqeshiwe bavame ukubhekana nokwamukelwa ukuthi akunakwenzeka ukufeza umphumela ofanele, ngoba le yindaba yochwepheshe. Futhi esigabeni sokuqala, abaningi banezinkinga ezithile, ikakhulukazi uma lona wesifazane engazi ukuthi angawathenga kanjani noma amanye amathuluzi wezimonyo.
Esinye isitatimende sithi izimonyo eziqeqeshiwe azilungele ukusetshenziswa kwansuku zonke, okuthi, ngokusetshenziswa njalo, kungalimaza isimo sesikhumba. Lezi zitatimende azihlobene neqiniso. Ama-Mas angasetshenziswa okungenani nsuku zonke, ukwakheka kwezimonyo kuqinisekiswa futhi kwamukelwa njengephephile. Ngaphezu kwalokho, ukwakheka okunjalo kumelana kakhulu namathonya amabi angaphandle futhi kubukeka ngobuhlakani.
Ukwakhiwa kobungcweti beMas COSMETICS, okwakuqala ukukhulelwa okokuqala nge-filting ne-podium, kubuyekezwe nje ngabakhiqizi futhi kuguqulwe ngokusetshenziswa kwansuku zonke.
Ngaphambi kokuqala ukusebenzisa izimonyo zalolu hlobo, Kufanelekile ukujwayela ama-video tutorials okukhona okukhona ngakunye kwezimonyo zale nkampani. Ukusetshenziswa kokwenza ukwakheka okusebenzayo kudinga ukuqonda kwemithetho ethile, futhi kungcono kunongochwepheshe, akekho ozokhuluma ngakho.
Ungahlukanisa kanjani kusuka ekukhohlisweni?
Ama-Mas angowama-brand ama-elite, intengo yezimpahla eziphakeme. Kungakho lezi zimonyo ziba yisiqeshana sokuphumula kwabakhwabanisi, bakhohlwa imikhiqizo yasekuqaleni. Abesifazane babo banikela ngabo bobabili abesifazane uqobo, ngoba isifiso sokuthola ama-Mas ngentengo ngaphansi kwemakethe sicacile, singokwemvelo futhi silula.
Ama-scammers, ngokungafani ne-firm, ungakuqinisekisi ukuphepha kokusebenzisa nokwakheka kwesakhiwo. Ngakho-ke, ngaphansi komkhiqizo owaziwayo, ungathola okuthile okuyikhwalithi ngokuphelele. Enye yezinkinga eziphambili ukuthi ungahlukanisa kanjani inkohliso kusuka kwizimonyo zangempela ze-Mac. Kunezindlela eziningana zokukwenza.
Uphawu
I-logo yenkampani nezinhlamvu ezikuyo inefonti ethile. I-Brand Yakhe isebenzisa ukwakha amaphakheji azo zonke izinhlobo zemikhiqizo yayo. Izincwadi zinokukhanya okucwebezelayo kanye nesitayela sazo. Kumaphutha, i-logo efanayo kungenzeka ifakwe, kepha ngokucatshangelwa kokunakwa, le ncwadi izokwelulwa kancane noma yafiphala. Inkampani ihlala isebenzisa amagama amakhulu kuphela okubhala. Uma unikela ngemikhiqizo ngemibhalo ye-MAS noma i-WT, awukwazi ukungabaza - phambi kwakho okunolaka futhi okushibhile.
Bheka indawo ye-logo. Ebhokisini lomkhiqizo wokuqala, imvamisa lisendaweni enkabeni. Kungaba khona ukuhanjiswa okubangelwa kunoma yiluphi uhlangothi, kukhona nezinketho zokubeka ilogo ekhoneni lebhokisi.
Icala
Izimonyo zangempela zeMac zithengiswa ezimweni eziqukethe izinhlayiya ezinkulu ezicwazimulayo ebusweni. Amafayitela nawo azama ukubeka ezimweni ezifanayo, Kepha ukukhiqiza kabusha i-flicker kuvame ukwehluleka. Amabhokisi athambile noma anomunye umthunzi wokukhanya.
Icala lingahluka ngesimo sokuqala, osayizi. Ungakhohlwa ukubheka iwebhusayithi esemthethweni, amacala okuqala abukeka kanjani.
Ilebula e-DN.
Ngezansi kokupakisha kwezimonyo zokuhlobisa zangempela zalo mkhiqizo kukhona ilebula elimpunga ngezinhlamvu ezimnyama noma ezimhlophe ngombhalo ongempunga. Abakhwabanisi sebebonile lesi sici, futhi ku-FAkes amaningi kukhona nelebula ezansi. Kepha imvamisa Yenziwe namanye amafonti.
Iphunga.
Zizwe ukhululekile ukuhlwitha izimonyo. Ukuze uthole izimonyo zangempela, amakha awo abonakala, phinda ukuthi yimuphi umkhwa intela ongaphansi kwamandla. Isibonelo, wonke ama-MAS lipstick anephunga elimnene le-vanilla. Ku-fakes asebenzisa amaphunga ahlukahlukene, kepha hhayi i-vanilla. I-Lipstick eyinkohliso ingakwazi yini iphunga amakha, uJasmine, noma yini, njengamapondo, blush. Qaphela - phambi kwakho fake.
Ibizo
Njengoba ama-mas enikeza umkhiqizo ngamunye womkhiqizo omude futhi kwesinye isikhathi amagama anzima, kufanele uwahlole ngokucophelela. Okokuqala thola igama kuwebhusayithi yenkampani, bese ubheka nemikhiqizo enikeziwe. Umehluko kunhlamvu eyodwa nje noma i-hyphen eyengeziwe ezokhombisa ukuthi uzama ukuthengisa umkhiqizo ongamanga.
Umbala nokuthungwa
Umenzi udume ngokukhanya okukhanyayo: Uma ubamba kalula umcamelo ebusweni bempuphu, izinhlayiya zalo ngokuqinisekile ziyohlala emunweni. Kepha izohlala kancane. Uma unikezwa Okuthile kuqinile kakhulu noma, kunalokho, ithambile ngokweqile, khona-ke lokhu kusikisela ukuthi izimonyo azinikezwa ngalo mkhiqizo.
Uma kukhona ithuba, linamathela inani elincane lezimonyo esikhunjeni. Lokhu kuzosiza ukulinganisa umbala futhi okuyindlela ngqo. Ama-Mas asekuqaleni ahlala elele ngqo, ngaphandle kwezigaxa, izinduku kanye nesehlukaniso.
Umhlinzeki
Uhlu lwabahlinzeki lungatholakala kuwebhusayithi esemthethweni yohlobo. Uma ubeka i-oda esitolo online, hlola isithombe somkhiqizo. Yize kungeyona iqiniso lokuthi uthola ngqo lokho okukhonjiswe lapho.
Uma umphakeli ekhulisa ukungabaza, kungcono ukungazibeki engcupheni.
Intengo
Ama-Mas awakwazi ukuma ngokwanele. Lezi zimonyo azithengiswa ngesaphulelo ku-95%. Uma ubambe umnikelo wakho ngentengo ephansi, hlola ngesayithi elisemthethweni lomenzi. Ingathola izindleko zomkhiqizo ofanayo. Uma kungafakwanga ngenhla, unikezwa inkohliso.
Kuhle futhi ukuqaphela ukuthi inkampani yakhetha amaqhinga wokuxhumana wamakhasimende athakazelisayo uqobo. Uma usathola inkohliso, bika le nkampani. Lokhu kuhlinzekelwe ngisho nenkinobho ekhethekile esizeni. Uzonikezwa ukubika ukuthi uke wathenga kuphi imikhiqizo engelona iqiniso.
Amathiphu wokukhetha
Uma ukwazi, kungcono ukwenza ukuthenga kuwebhusayithi esemthethweni noma kumphakeli osemthethweni, imininingwane mayelana nenkampani yomkhiqizi. Kuzovikeleka kuma-fakes angadala ukulimala okungathi sína impilo yakho. Lapho ukhetha izimonyo, ochwepheshe beMac batusa okulandelayo.
- Ukwelulekwa nge-dermatologist kanye ne-beautician. Izimonyo eziqeqeshiwe zinokuthungwa okukhethekile futhi azilungele wonke umuntu. Ngakho-ke, kubaluleke kakhulu ukuthola ukubonisana uma isikhumba sinenkinga, sithambekele kokungezwani komzimba. Kuyadingeka ukufaka uhlobo lwesikhumba futhi kuphela ngemuva kwalokho kuqale ukukhetha kwezimonyo, ezilungele ngokuphelele uhlobo lwakho oluthile.
- Kucatshangelwa izici zobudala. Owesifazane osekhulile, isikhumba sakhe sidinga umswakama owengeziwe. Izimonyo zokuhlobisa kufanele zikhethwe ngomphumela wokuthambisa, futhi ngaphansi kwaso kuyadingeka ukufaka isisekelo esithambile. Kukhona i-liner enjalo.
- Ungasebenzisi izisekelo ze-tonal ze-mas nsuku zonke. Lesi sincomo silungele abesifazane abanesikhumba esinempilo. Uma kunezinkinga zemvelo ye-dermatological, kufanelekile ukubuyisela i-cream powder. Lo mkhiqizo unokuthungwa okukhanyayo, akalaki ama-pores futhi unikeze isikhumba ukuphefumula ngokukhululeka.
- Musa ukuxuba ama-mas nezinye izinhlobo zomkhiqizo. Makeup lapho usebenzisa izimonyo zabakhiqizi abahlukene kukhulisa umthelela omubi empilweni. Izimonyo zemikhiqizo ehlukene zingaqukatha ukulondolozwa okufanayo, okuhlobene nalokho uzothola ingxenye ephindwe kabili yamakhemikhali.
- Ungawuthengi wonke umugqa ngasikhathi sinye. Uma okokuqala uzobhekana nezimonyo zokuhlobisa ama-MAS, khona-ke akufanele uthenge zonke izindlela kumbusi ngasikhathi sinye. Qala ukujwayelana nayo kahle - ngemali engu-1-2. Uma ungaveli allergies futhi uzowuthanda umphumela, ukukhulisa kancane kancane iqoqo lakho.
Izincomo ezijwayelekile futhi zibhekisela kwisidingo sokuhlola impilo eshalofini. Uma esephelelwe yisikhathi, i-cosmetic ingaba yingozi empilweni.
Lapho ukhetha isisekelo se-tonal, qaphela ukungaguquguquki, Kufanele kube umfaniswano no-homogeneous. I-Powder ne-tonal base kusuka kuma-macs kufanele ifane nethoni yesikhumba nombala. Lapho ukhetha i-rumen, khumbula ukuthi uma uwafaka esisekelweni se-tonal, awakwazi ukunika umbala obekulindele.
Izindebe ezivela kuma-mas kufanele zibe nephunga elimnene, induku yayo ayikwazi ukwephulwa. Lapho ukhetha isidumbu, alinganise iphunga. Kufanele ibe nephunga elincane le-wax, hhayi amafutha omshini. I-Mascara kusuka kuMac, uma ingeqine yeqiwe futhi igcinwe kahle, inokuvumelana okuphakathi: hhayi ubukhulu, kepha hhayi uketshezi.
Buyekeza Ukubuyekezwa
Ngokusho kwabathengi, ama-Mas, ukuba nezimonyo ezibiza kakhulu, zichithe ngokomnotho, ngakho-ke ukuthengwa kukonke futhi konke kuyazithethelela. Makeup ngokusetshenziswa kwayo kugcina kahle, izindebe zezindebe ezindebeni azigoqiwe, i-eyeliner ayisabalali, i-mascara ayiveli. Abaningi banethemba lokuthi izimonyo azilungele izinhlelo zokusebenza zansuku zonke futhi zidinga ukubamba iqhaza okubaluleke kakhulu kwabaculi be-makeup.
Kunezibuyekezo ezingezinhle, ikakhulukazi, ukuthi izimonyo zomile isikhumba, kubangela ukupela. Kepha ochwepheshe bayazethemba - Lokhu kungenzeka kuphela uma kukhethwa okungalungile, izici zesikhumba sazo azinakwa.
Ukubuka konke kwezimonyo ezivela kuMkhiqizo we-Mas odumile, bheka ividiyo elandelayo.