Giorgio Armani ni ikirango kizwi ku isi. Ubu ni bwo busobanuro bw'imiterere igezweho, intsinzi, inyanja yo guhumekwa, filozofiya y'ubuzima, ishingiye kuri vistocraletictilety y'ishusho ya kera. Iyi ni premium yubuzima, kwizerwa, elegance nuburyohe, uburyo busanzwe nubwiza.
Ibyerekeye Brand
Giorgio Armani ni bunini gucuruza urusobe ko manufactures imyambaro, accessories, kwisiga, imibavu, jewelry, ibintu bw'igihugu na products rugo.
Kera cyane mbere yishyaka-Hindukiya, ejo hazaza couuturier yahisemo kuba umuganga. Ariko, guta ishuri no kunyura munzira yo kuba umuguzi wimyenda kugeza kuri stylist, shakisha inzira yubuzima, bisubiramo ikirango cyacyo.
Amateka y'Ubwami akomoka mu 1974, yihuta cyane gukundwa cyane kuva icyegeranyo cya mbere cyimyenda. Intsinzi y'ibirango itegekwaga ahanini n'imiterere y'impano n'imiterere ya Giorgio Armani, umuhanga mukindi ushushanya ufite icyerekezo cyacyo nuburyo.
Isosiyete yamenyekanye mumyaka myinshi. Usibye gukusanya abagabo kandi umugore, imirongo mishya iragaragara (imyenda kubana, amakositimu yo kwiyuhagira, ibikoresho). Muri iki gihe, Mariko yinjiye ku isoko mpuzamahanga, afungura ibiro bihagarariye mu Buyapani. Ikirango cya Optic cyatangiye kubyara mu 1987 ku bufatanye na Lucttica itsinda s.p.a.
Giorgio Arman rimwe na rimwe afungura imishinga mishya, itangiza imirongo mishya. Turashimira ibi, icyerekezo gishya ni imitako, imyenda ya golf, gusiganwa ku maguru, kwisiga, amasaha, amasaha, umufuka na parufe na parufe na parufe. Ubufatanye na Reebok bwatangije imirongo y'imikino, akazi umuyobozi w'isi Samsung yakuyeho terefone ya terefone yimyambarire ya terefone ya Emporio Armio Ijoro.
Impano Georgeo Armani agwira, ni ku giti cye yishora mu byerekezo bitandukanye, harimo igishushanyo mbonera cyimbere. Imyambarire myiza yimyambarire hamwe nibyamamare byafashwe amajwi mubikorwa byo kwamamaza: kubitabira - icyubahiro gikomeye.
Mu murongo iyo ari yo yose, ibifatika, kwinezeza no kubyara. Uyu munsi, impungenge zifite izindi 13 zizima mu bihugu birenga 30 byisi. Abakozi ibihumbi 5 bigira uruhare mu musaruro.
Intera
imyenda
Ikirangantego cy'Ubutaliyani mu myaka irenga 40 Abakunzi b'inganda z'imyambarire hamwe n'imyambarire ya stilim na nziza. Ihame ryuburyo bwa Shebuja w'inganda z'imyambarire yatangaje ko minimalism yuzuye: elegance, ihumure kandi nta kirenga. Iyi niyo mpamvu yo gutsinda kwa Giorgio Armani.
Ikintu cyo gukusanya icyo aricyo cyose kirahari elegance. Ibi nibikomoka ku buryo buhanitse buhuza ubuzima nyabwo. Amabwiriza yegeranye arashobora kwambarwa mubuzima bwa buri munsi, bafite akamaro nimugoroba na jow. Barabahuza rimwe, bahinduka imico yingirakamaro yumugore wardrobe.
Ibyo guhitamo b'ibyamamare, abahagarariye show business, abanyapolitiki na Byoroheje fashionists mijyi. Mu buri maturo mwaka irindwi, hashingiwe ni classic imyambaro, bikaba bituma Imisusire ya "George Armani" byifuzwa. Mu classic ni buri zibishinzwe, tutaravye igihe. Master ntabwo babona ko bikenewe gusenga imigenzereze fashion: Ubwiwe ibibatunga mu fashion.
ibintu hari mvukanwa idasanzwe ennyangu. Uko Gukata, ikintu agomba kuba heza. Ishimwe ibitekerezo udushya George Armani, bwateje abonekera rero Kuturier reanged mu ikoti gabo, kwibanda Umurongo wa rukenyerero kandi gufungura isanduku, mbere gukoresha ibikoresho textures bitandukanye mu kurema umuntu fashion Gushyiraho.
Ibikoresho
ikimenyetso gucuruza si bakora umusaruro imyenda kuko maturo yayo. ibikoresho byose bikenewe mu nzu fashion ni yaguze ku bacuruzi specializing mu deliveries gusa kuko Armani. Ibi ni high quality, imyenda iraha: amoko ow'ekitiibwa ya suede kamere, Cashmere, ubwoya Umwenda obonerana, rusesekaye hariri na rirabagirana satin.
Ibisubizo byamabara
Ivyegeranyo bikorerwa ahanini mu monophonic na classic rifise: mu mwanya umweru, umukara, imvi na Beige Ibara. Mu classic ni buri mu fashion, ni toni mu bakundwa na ashyira ahabona mu Matra. Akenshi, umwijima blue, bitukura, Zibikwa sinapi kandi chocolate rifise ni Kyongewe Kuri i palette.
Amabwiriza ya brand imyambaro
Mu-manini byerekezo ya Georgio Armani ni umwihariko. Muri iki gihe, amabwiriza menshi fashion bari imbere kuko igire bitandukanye sosiyete. Master ashaka imyambaro ye ngo kuboneka wese rero Imirongo bitandukanye bishikirijwe mu Uruvange mu:
- Armani PRI;
- Giorgio Armani;
- Armani Collezioni;
- Emporio Armani;
- Armani Exchange;
- Armani jeans,
- Armani Junior.
Armani PRI. Ni gusuzuma imyenda kuva-couture. Si ngingo kubisuzuma binyuze ibakwiriye fashion. Ibi ni umurongo premium, nkunda, iraha no yonyene. Couturier ubwe akura models buri kintu mu mwenda mu. Mu nk'uwo series, intebe ya ntwari ya bestsellers isi bikubiye. Ibi ni ikibazo cya Imisusire ya "Golden Hollywood".
Giorgio Armani. Ni intwari n'uko models mu baremwe mu biganiro muto. Ibi ni imyambaro rushing-a-cyambu de akarara, ekituukiridde inzu fashion. Ubuyobozi umugwi munini, classic buhoraho, nyamukuru iraha umurongo. Impano High Fashion bahumuye Hand itanga umusaruro imbaraga nyinshi, flawlessness na Abihabwa.
Emporio Armani. - Subbrend, urubyiruko imyenda umurongo, bigenewe Intego abari mu myaka 20 na 35. gukusanya irangwa ubyukanye, ibiranga CHIC na aristocraticness. Ni iteka ahantu Classics muraba na abyutsa ibitsina. Impuzanyito bari unpredictability, urubyiruko na kamere.
Iri ni imyenda ya eclectique. Imyambarire irashobora guhuza ibintu bya siporo na romantike, imyambarire ikaze hamwe na causal yoroheje. Igice kinini cyumurongo kirimo kwambara bisanzwe (harimo sweatshits, ipantaro, T-shati, Londosliva), murugo nibicuruzwa byimyidagaduro. Uyu murongo wagenewe abavuga ingendo.
Imyenda ya Armani. Ifite icyiciro giciriritse. Iyi ni imyambarire isanzwe na Denim ku giciro cyiza. Nibyiza kubwimpamvu za Metropolis, byoroshye kandi neza.
Guhana ARMI. Bifatwa nkumurongo wumusaruro rusange. Yateguwe kubantu benshi kandi itandukanijwe nigiciro cya demokarasi, yemerera abafana yikirango kwinjira mwisi yimyambarire. Muri icyo gihe, ubwiza bwibicuruzwa ntibuhinduka: ikirango cyita ku izina rye ryo kuba inyangamugayo kandi kigerageza kutabura abafana be. Buri kintu kigaragarira nuburyo budasanzwe bwo guhanga bwa George Armani, umutware wumutima wa kera no guhanga udushya.
Armani Junior. - Icyerekezo cy'imyambaro y'abana byatejwe imbere mumyaka itandukanye, guhera kuva mu kuvuka kugeza kumyaka 16. Umurongo wa diffuse, urimo T-shati, imyenda iboshye, amaguru, amakoti, ipantaro, bons, jans, ikoti. Hamwe nigicucu gakondo muri iki cyerekezo, amarangi yishimye kandi yizuba akunze kuboneka.
Armani Collezioni. - Umurongo wo hejuru wimyenda yumugabo nabagore. Iyi mikorere migufi-idahenze cyane, ariko ihendutse, igenewe abahitamo icyerekezo cyiza cyubwiza buhebuje. Ibicuruzwa byinshi byo gukusanya bikorwa nintoki. Umurongo urimo imyenda ihamye, amakoti, kuboha intoki, imyambaro, neza gushimangira neza ubwiza bwumubiri.
Imyambarire myiza ivuga uburyohe bwa Mat. Kwambara imbaraga nkinzozi buri mugore. Bashimangira imiterere ikurura, elegant idasanzwe kandi bahumeka mugitsina gore. Icyitegererezo ntigitwikira ubwiza nyaburanga bwumugore, nuko gukata ntabwo bifite amakuru yinyongera. Imirongo isobanutse, imitako ishyize mu gaciro kandi itagira inenge ku ishusho - Aya ni amahame yo gukora buri cyegeranyo.
Outsear wo muri George Armani ishushanya ubwoko butandukanye bwabayoboke b'ingoma yimyambarire yisi. Igurishwa mubihugu birenga ijana byisi.
Imbonerahamwe
Ibimenyetso kuri buri gipimo gihuye nibipimo byemejwe mugihugu. Kwifashisha gride ya fagitire, hitamo ingano yibicuruzwa bisabwa nibyiza rwose. Ariko, birakwiye ko tuvuga ko ibicuruzwa byisosiyete bishobora "kuba byinshi", nkuko bibarwa ku mikurire bitari munsi ugereranije.
Inkweto
Inkweto zo mu Butaliyani kubakora icyamamare kwishimira gukundwa cyane. Kuva mu 2001, isi ihagaze neza ya "Armani" ishimisha abafana brand hamwe na stylit stylies nziza. Urwego rugenewe abagabo, abagore nabana. Iyi nkweto ni nziza, yicaye neza ku kuguru, akora neza ishusho ya slim kandi nziza.
"Ubwoko bufitanye isano", nk'uburyo bwo guhamagarwa, bwaremewe gusa kubazi igiciro cyibintu byiza. Mu cyerekezo cy'imirongo myinshi ibangihwa itandukanye mugiciro, igishushanyo kandi kigenewe imyaka itandukanye. Imirongo y'abagore irimo inkweto, inkweto, inkweto za ballet, mokkasine na sandali.
Isi yinkweto "Armani" nta mbibi ifite. Ibi ni ubushakashatsi buhoraho hamwe nuburyo bwimiterere, shakisha isura idashingiye ku ngaruka zagenwe. Imwe mu Nama Nkuru ya Armani ivuga ko inkweto zishingiye ku myambaro. Kimwe n'amashami yose y'ibirango, bigabanijwemo amashami menshi: Jeans, Emporio, Junior, Giorgio . Ibicuruzwa byose bikozwe mubikoresho byiza kandi byujuje ubuziranenge mpuzamahanga.
Giorgio Armani akomeza kuba umurongo nyamukuru w'ikirango. Iyi ni inkweto zindobanti zikunze kugereranwa n'imirimo yubuhanzi. Bikorwa mubikoresho bya kamere-yo hejuru (uruhu, suede, velvet). Imyenda ikorwa mubikoresho bimwe nk'amategeko nyamukuru, ariko aratandukanye nigiciro cya demokarasi. Ubu ni bwo buryo bw'imyambarire yaka, guhangana, uburyohe bwayo bwiza kandi bworoshye: nta bushuhe, ubuziranenge no gukata neza.
Emporio niyo yashakishijwe cyane. Junior Yagenewe abana n'ingimbi.
Ubwoko bw'inkweto z'abagore nikubitamo moderi n'ibishushanyo binonosora. Amabati atandukanijwe nuburyo butandukanye bwinkongoro, igitekerezo cyamayobera kandi gitesha umutwe. Irashobora kuba hari flat yoroshye ya ballet kumurongo ugororotse, yarimbishijwe imishumine yoroheje cyangwa inkweto nziza kuri sitidiyo yoroheje, itaye hamwe nindege cyangwa inkweto zingana zifunguye, zakozwe muburyo butandukanye bwimyenda.
Ukuboko kwa Maestro rwumva mubyaremwe byose, byaba imiterere yoroshye ya laconici cyangwa inkweto nini kumutsinsino.
Kwisiga
Amavuta yo kwisiga ya Giorgio Armani yo kwisiga ya Giorgio yagaragaye bwa mbere mu 2000, amaze guhindura abafana bahinduye inganda zubwiza hamwe nibicuruzwa byiza. Ikimenyetso cyasabye mbere kugirango usabe hamwe nibice byihariye byo guswera mugihe usaba Maquillage. Ikoranabuhanga ryimiterere ryumwihariko kandi ryateganijwe ryatumye bishoboka kugirango ugere kubintu bitagira inenge nubwo bivanga muburyo bwo kwisiga bwinzira zitandukanye.
Maestro yemera ko Makiya ari igice cyimiterere yisi yimyambarire. Imyitozo yo kwisiga bishushanya ibirango ni:
- Ibisabwa byinshi;
- Shakisha gutungana;
- kugereranya kw'abagore;
- Porogaramu yoroshye kandi yoroshye;
- uruhu rusanzwe rworoshye;
- Guhuza umukino.
Urukurikirane rwo kwisiga rurimo cream ya tonal, nyakubahwa, lipstick, mascara, ijisho, blush, ikaramu yikinyejana, amazi yibanze, ikigo gishinzwe. Abakozi bato batandukanijwe na palette idasanzwe yigicucu cya beige, gira imiterere yoroheje, bakoreshwa nuburemere budafite uburemere, bahuza ijwi ryuruhu kandi bakamuha urumuri rwiza. Lipstick Rouge D'Armani yateguwe ukoresheje Ikoranabuhanga rya Pland-Firni, ritandukanijwe no kurwanya amabara n'ingaruka ndende zo gucogora. Amaso yo kwica Mascara afite uburyo bwihariye bwo guswera, tubikesha imiterere ya elastique ikoreshwa byoroshye, kandi isura iba bireshya.
Imyuka y'Abagore
Parufe ya Maestro ninkoni yanyuma yishusho nziza. Yaremye Halo wo gutiza no kubana. Icyamamare Si, Shafa di GIO Ni ikarita yubucuruzi yubuswa, kwirukana umugore, ubumwe bwurukundo nimbaraga, duet yubwuzu nubwigenge. Ibi birashize, ibitsina gore, ibiti byiburasirazuba: gutunganye, kwitonda, uburemere kandi butinyuka gato.
Uyu munsi, ikirango gitanga impumuro zigera kuri 136 zatoranijwe neza na parufe yabigize umwuga mubipimo runaka. Imyuka ikirango cyakomeje, batoranywa muburyohe bwose. Bashobora kuririmba igikundiro cyubusitani bwa kahise, tegura imvururu hejuru yukuri cyangwa fungura imiryango kurota.
Ibirahure
Ibicuruzwa byakira ni imvugo nziza kandi yunganye yishusho iyo ari yo yose. Bakorewe kuri milimetero, ziratandukanye mumabara meza ya palette kandi akorwa mubikoresho byiza. Ibirango bya Brand bifite uburyo butandukanye hamwe nubuyobozi bwimiterere.
Impfizi izuba "ikinyugunyugu" na "ijisho rya" feline "riguma ikarita yubucuruzi. LOGS LEST LINEST ifatwa nkisi kandi ibereye neza kuri buri modeda. Icyamamare "Aviator" ifite imirimo ihishe hamwe ninzitizi. Uyu munsi, ibyo ukunda ni ibicuruzwa bifite umwotsi, amakara nicyatsi-ubururu bunini bwa lens.
Imifuka
Kurema Umwijima mwiza nimpano ikaze. Ntabwo byuzuzanya imyambarire, ishimangira uburyohe butagira ingano ya nyirayo. Amashashi y'ibirango nibyiza kubijyanye nuburyo butandukanye bwimiterere, batandukanijwe nubwoko bwa premium kandi bugaragara ko bitanga umugore muri rubanda. Ibikoresho bikorwa muburyo buke bwa matte kuva kuri matte, uruhu rwinshi kandi rwinshi kandi rukunze kubambikaho ikirango kinini.
Bags Giorgio Armani ni nziza, ihenze kandi ikorwa hamwe no kwitabira umushushanya ubwe. Kenshi na kenshi bikozwe mu ruhu rw'ibikururuka bitandukanye.
Icyegeranyo cya Jene ya Armani ni duet ya kera nibisanzwe. Iyi mifuka yorohewe no gukoresha burimunsi, iratandukanye hamwe nigishushanyo mbonera cya conce na gice.
Empio Armani - Ikimenyetso cya demokarasi na demokarasi. Aya ni amasakoshi yiposita, imifuka yumufuka, clutch (umufuka-wag). Irangi ryaka ryanditswe muri uyu murongo: akenshi mubiteranyo, korali, karoti, mint na zahabu nigicucu cya zahabu bigaragara mubyegeranyo
Isubiramo
Ingoma yisi "George Armani" yanze cyane ku isuzuma rishishikaye ryabakunzi b'Ikirango. Umugereka wubatswe kandi mwiza ukurura isura ya premium hamwe nubuziranenge buhebuje, abaguzi bakomeje kunyurwa kandi bakomeza kuzuza imyenda yabo bakoresheje imitwe ya stilit kubashushanya neza.
Isubiramo ryinshi ryizihiza ubwiza bwa podium, akamaro kabo nuburyo. Ibi bintu bishya akenshi bitera abagore gutegura umuheto wimyambarire. Ibintu byo muribyo birahari mu cyi-cyimbeho zimyambarire yimijyi, nimugoroba hamwe nimyambarire.
