Imifuka myiza yabacururizwa ku isi itangwa, nkuko amategeko, amahitamo ya kera no muri gahunda yo kubuza. Umuryango sosiyete yumuryango Finla umena stereotypes. Furla itanga imifuka myiza yimifuka yimiterere, amabara, ntatinya kugerageza ibikoresho.
Amafaranga yihariye
Furla yatangiye kubaho mu myaka ya za 1930 yo mu kinyejana gishize nk'ubucuruzi bwo mu muryango bwashinze umucuruzi w'Ubutaliyani A. Lindlandto. Mu mateka maremare yo kubaho kwayo, isosiyete ntabwo ihindura imigenzo yayo: ikomeza urubanza rwumuryango, rufatwa mu Butaliyani kuva ahantu hahana abantu benshi.
Uyu munsi, Furla nubucuruzi bwisi yose hamwe numuyoboro mwinshi wamaduka. Politiki yo kwamamaza neza mu kiraro ntabwo ikora imifuka nibikoresho byibicuruzwa bikwirakwira. Bahora bashimangira umwihariko, imiterere nuburyohe bwa nyirayo. Ibicuruzwa bya furla byegeranye ubwabo.
Hamwe Furla Umkki nibikoresho byarangije ishusho yimyambarire, bikwiranye muburyo bwimyambarire ya buri gihembwe. FILA ibiranga Finla ni umuseribateri wabo nudasanzwe. Ibicuruzwa bimwe bya imfungwa byerekana umurongo wihariye.
Mugihe utezimbere icyegeranyo gishya, abashushanya Ubutaliyani bazirikana inzira zibihe bishya.
Ubwiza bwurwego rwa Suite bubungabunzwe no gukoresha umusaruro wuruhu rwiza, hamwe nibikoresho bitinyutse (imyenda, sibeli, reberi).
Ikindi kintu cyakira ibisubizo bya Finla ni amabara meza nuburyo budasanzwe muri buri cyegeranyo gishya. Igicucu cyamabara kiva mumashusho gisobanutse hamwe na pearl itera amabara yuzuye. Ibicuruzwa byiki kirango bihuza imiterere itandukanye, imiterere, icapiro.
Ntabwo ari ikintu, ahubwo ni umuco mwiza wa sosiyete nuburyo buhoraho nuburyo bworoshye bwibicuruzwa, bibujijwe ibihe byinshi kandi bishimisha nyirayo.
Icyitegererezo kuva mu cyegeranyo gishya
Furla ntabwo ishyira ibicuruzwa byayo ku byiciro byemewe byabaguzi, bidagabanya uburenganzira bwo guhitamo abafana yiki kirango.
Icyitegererezo cy'icyegeranyo gishya:
- Capriccio;
- Bombo;
- Umuyoboro;
- Fantasia;
- Stacy;
- Meropolis;
- Melody;
- Mugabanye.
Uburyo bwo gukusanya bushya ni byiza kandi byumwimerere icyarimwe. Icyitegererezo gikozwe mu ruhu nyarwo mumabara ya kera hamwe namabara yamabara yigihe gito (ubururu, umutuku, umutuku).
Moderi-gari yimbori ikozwe muri silicone muburyo bwigituza cyamabara meza yumukororombya.
Byoroshye kumashusho afite imbaraga zubuzima bwumujyi wicyitegererezo cyicyitegererezo muburyo bwa barrel cyangwa indobo rirashobora kwambarwa ku rutugu cyangwa diagonally kubera umukandara muremure. Stacy yagutse kandi byoroshye kuzuza igikapu cyo kwisiga kumufuka.
Igishushanyo gitekereza cyimifuka yubusa fantasia kubishusho byubucuruzi ni iy'amaboko yihuta hamwe nikirego ndende kumasaruki. Umucyo mwiza, umurongo mwiza kandi muremure cyangwa udahari, amabara atandukanye aragufasha guhitamo icyitegererezo kumashusho ayo ari yo yose. Imifuka yumugore ningirakamaro kandi kwisi yose.
Ibitswe kandi bibujijwe byintoki zose zo gukusanya nigabanye. Bikozwe mu bikururuka bihenze uruhu, uruhu rwibanze, kurekurwa, kugabana nibicuruzwa bikwiye. Nibikorwa byagutse, bidafite ibintu bitotsi mubishushanyo, amashami yimbitse akeneye rwose ibyangombwa nintumwa.
Icyamamare kidasanzwe mu cyegeranyo gishya gikoreshwa na moderi ya transformer hamwe nipfundo risimburwa namabara atandukanye. Icyitegererezo cyanjye cya Planfurla ni uw'Umupayiniya F. Fuzia. Kuri igice kinini cyikangu nigipfukisho hamwe no gufunga bifatanye kuri buto. Ibara ryimifuka nyamukuru ntabwo ritabogamye, kandi umupfundikizo - muri verisiyo 12 zo gutandukanya amabara.
Elegance no koroshya ishusho uhe imifuka umukandara usimburwa urunigi. Umufuka nkuwo urashobora gutwarwa mu ntoki ku rutugu. Urunigi rurakurwaho.
Nta cyegeranyo cyakozwe nta mifuka yingirakamaro hejuru yigitugu. Kwambara imifuka hejuru yigitugu neza kandi bifatika. Birakwiriye amashusho yubucuruzi, no kugenda, no kumugoroba.
Bifitanye isano cyane mu gikapu gishya. Urakoze kubitekerezo byashushanyije, igikapu ntigikwiye gusa muburyo bwa siporo gusa, ariko nanone burimunsi, ubucuruzi.
Ibipimo
Ukurikije ibintu ukeneye kwambara mumufuka bigomba gutoranywa nubunini. Ibyegeranyo byakira bifite ingano zose zifatika:
- ntoya;
- giciriritse;
- binini.
Ubushobozi bwimifuka biterwa nibikorwa byibicuruzwa: imifuka yoroshye yubunini butandukanye, imifuka kuri statu, hamwe nimbavu ziyobowe, hamwe nisanduku yigituza, ibihano, nibindi bikenewe nabyo kugirango uhitemo guhitamo. Imifuka yubusa ifite imiyoboro irambuye irakwiriye amasogisi yintumwa, mudasobwa igendanwa, ibintu byo kwinezeza, nibindi binjizamo amashami maremare bizarinda ibyangombwa byubucuruzi muri jams.
Imifuka yububiko ifite ibikoresho byinyongera bikwemerera guhindura amajwi.
Ibikoresho
Nibikoresho bitandukanye byakoreshejwe byazanye ibyamamare ku kirango.
Mu myaka ya za 70, Furla yashyize ahagaragara icyegeranyo kitari uruhu karemano gusa, ahubwo na reberi na silicone. Umucyo usobanutse kandi usobanutse Silicoceg, Rubber, igikapu cyoroshye cyuruhu rwo gukoresha burimunsi cyazanye intsinzi kandi ihimbaza ubucuruzi bwumuryango kwisi yose.
Noneho ibikoresho byo gukora biratandukanye, nubwo Furla yakijijwe numwanya wabikoze yibicuruzwa byiza byuruhu.
Ibikoresho byo gukora imifuka nibikoresho:
- Uruhu rwa safariya;
- Uruhu rwa Reptile (Ingona, Python);
- Uruhu rwa ostrich;
- uruhu rw'inyana nto;
- ubwoya;
- Kurekurwa no kuzunguruka;
- imyenda;
- reberi;
- Silicone;
- Imashini iboneye kandi idasobanutse.
Ibishushanyo babigiranye ubuhanga kandi byabanje guhuza ahantu hamwe nibikoresho bimwe na bimwe nibihimbano, byuzuza ibicuruzwa byabo hamwe na fittings, ubwoko bwihariye bwimiterere n'amakamba. Hit of the icyegeranyo cyanyuma ni imifuka yakozwe neza.
Rero, indege yo gutekereza ku gishushanyo, imiterere n'ibikoresho bitandukanye biragufasha guhaza ibyifuzo byabakiriya beza.
Ibara
Abashushanya kwa Finla ntibatinya kugerageza nuburyo, ibikoresho, kimwe nindabyo.
Icyegeranyo nyamukuru cyakozwe muburyo bushizweho muburyo bwa monophonic yamabara ya kera (umukara, umweru, umutuku, umutuku, brown, beige). Ariko n'amabara ya kera yerekanwe mu gicucu kinyuranye:
- osicx yumukara;
- Ubururu bwo mwijuru;
- Umutuku Ukwezi;
- Beige Satia;
- Cyera.
Ubushakashatsi bw'abashushanya bubona ikarita yabo muburyo butandukanye bwibisubizo byamabara:
- Igicucu cya kimwe cya kabiri cyamabuye y'agaciro n'amabuye y'agaciro (Onyx, Rodonit, Opal, Ruby);
- Igicucu cyose cyumutuku n'umuhondo (ukoresheje igicucu cyijimye hamwe nimiterere itandukanye hamwe nindorerwamo);
- Igicucu gisanzwe cy'amabara yera na beige;
- Itandukaniro riringaniza amabara murugero rumwe (ibi ni ibintu biranga cyane cyane kubahindura hamwe numupfundikizo uvanwaho);
- Igicucu gitinyutse cyubururu (kuva mubururu bwijimye kugeza ku ibara ry'amashanyarazi).
Amabara yumutobe wimbuto zidasanzwe zikundwa cyane mubikusano bushya, ongeraho gukina no gushushanya umutobe ndetse nigishushanyo mbonera cyubucuruzi.
Icyitegererezo gikabije kandi cyabujijwe ntigishobora kwamburwa umwihariko binyuze mu gukoresha ibishushanyo n'ibikoresho by'ibisigano ku mabara ya kera, humura amabara ya kera y'icyitegererezo (umukara na cyera n'umutuku).
Igiciro
Imyambarire ya Furla ubwayo nkumuntu ukora ibicuruzwa byiza-byiza-byiza. Gutangira igiciro mububiko bwa interineti kuva $ 100, hitawe kuri gahunda yo kugabanyirizwa hamwe na gahunda.
Ibara ryamafaranga riratandukanye nibicuruzwa:
- Imifuka mito n'amaduka - kuva ku manza 6000. amafaranga agera kuri 40000;
- Igiciro cya moderi ziciriritse itangirira ku marabi 11800;
- Imifuka minini n'abaguzi batangiye kuringaniza 22400;
- Moderi hejuru yigitugu itangirira kumafaranga 7000.
Ibi biciro byerekana kandi birashobora gutandukana bitewe nigihe cya politiki na politiki yo kwamamaza muri sosiyete. Ku minsi mikuru itandukanye (Umunsi w'ababyeyi, gufungura icyumweru cy'imyambarire, n'ibindi), isosiyete itanga promotion n'ibicuruzwa kubakiriya bayo.
Ariko, mugukurikirana igiciro ntigikwiye kwibagirwa ibinyoma "suite nziza", bizahitamo kuzana bitesha umutwe ibi kugura kuruta ibisubizo biteganijwe kubiranga.
Nigute ushobora gutandukanya impimbano?
Ibiranga ibicuruzwa byumwimerere:
- Ibicuruzwa bya Finla bitangwa mubiro byemewe byerekana ikirango kwisi yose no mububiko bwa interineti;
- Ubwiza bwibikoresho. Uruhu rwohe rwiza rushimisha gukoraho, rushyushye vuba ruva mu kuboko. Ibikoresho byAbikoresho byakoreshejwe mu bidukikije, nta mpunge zishimishije kandi zishimishije kuvugana;
- Ibicuruzwa biranga ibikoresho byiza ntabwo bifite ibicucu, gutandukana, ibara ryimbitse kandi bikize;
- Ibikoresho byo kumurongo hamwe nubuso bwimbere birahinduka neza kandi bifunze. Mu mwobo w'imbere, tagi hamwe numero yuruhererekane namakuru ajyanye nuwabikoze;
- Umufuka wabarwa ufunzwe cyane, ariko umufuka winyuma ntusanzwe utangwa, ugomba rero gusoma ibisobanuro byicyitegererezo kurubuga rwemewe rwumukora;
- Imiterere. Mu myanya y'icyuma, ihindura izina rya sosiyete iragaragara kandi idafite icyuho kidakenewe, nanone guhindura uruhu nyarwo maze rukore mu Butaliyani. Inkuba ya plakeri yimbere mumabara yumurongo;
- Igiciro. Politiki y'ibiciro y'isosiyete iri mu giciro cyinshi, ariko, iyo shampiyona irangiye, imigabane yagutse yo kugurisha gukusanya ibishaje itanga ububiko bwinshi.
Isubiramo
Isubiramo ku bicuruzwa byambere bya Furla cyane, ariko ntanumwe wahariwe gushimwa. Umufuka-Inzozi, ubuziranenge butajegajega, impano nziza yumuntu uhenze ni amagambo yambere yabaguzi benshi.
Moderi ya FILLA nta myaka, batoranijwe mu banyeshuri kugeza ku bucuruzi. Ikintu nyamukuru nuguhitamo icyitegererezo kizuzuza ibikenewe.
Abaguzi bishimira ibicuruzwa byuzuye ibikoresho. Uruhu rushimishije gukoraho. Ibara ryibicuruzwa byumwimerere ni ireme, ntabwo ryiga kandi ntigasiga amaboko nibintu biturutse ku bushuhe. Icyitegererezo gihendutse gitangwa kidafite umurongo, kandi ibara ryimbere ryuruhu riratandukanye hanze.
Amashashi ya Furla biroroshye cyane kubera kubura inkuba idakenewe hamwe na fittings. Umwanya w'imbere uratunganijwe neza kubera umufuka muto w'imbere. Ariko hamwe nuburyo bufunguye-ubwoko bukwiye kwitondera mumodoka rusange.
Imifuka yiburyo iraguka. Inyandiko za A4 ziherereye neza.
Ubugari bukoreshwa neza na kashe ebyiri. Ubugari bukomeye ni ugukomeza kwifuka ubwayo.
Hasi yumufuka ufite amaguru yicyuma arinda uruhu rworoshye rwo kwambara.
Imifuka ya Furla niyo ihenze kugabanyirizwa, ariko ikoreshwa ryibihe bitatu, ukurikije isubiramo ryabakiriya bashimye.
Abakiriya beza kandi batekereje ni buto yimbere, bigabanya ubunini bwo hanze yumufuka kandi nibiba ngombwa, bituma bishoboka kongera kuyongera.
Isubiramo kubyerekeranye nibicuruzwa byihariye, bidatakaza akamaro kayo, ubuziranenge nurwego, ntibigushidikanywaho. Umufuka wa Furla utanga icyizere cya nyirayo, urangiza ishusho.
Ibibi bya Forla birimo gukundwa kwabo, bitanga umubare munini wibihe, kimwe nigiciro kinini, ndetse uzirikana kugabanyirizwa. Ariko ahubwo ni amakosa, ariko amafaranga yizina ryikirango, ubuziranenge no guhumurizwa.