Ponena za nsapato za kampaniyi, lero zikutchuka kwambiri ndi zodetsa zowoneka bwino.
Mawonekedwe ndi zabwino
Mbiri ya Lacoste ya Branch imayamba mu 1917, pomwe wopanga wa Paris Lakost adatumiza mwana wake wamwamuna wazaka khumi ndi zitatu kuti akaphunzitse ku England.
Apa, pophunzira ku koleji, katswiri wamtsogolo adayitanidwa ku tenesi yophunzitsira tennis, ndipo kuyambira nthawi imeneyo mwana 'adadwala "ndi masewera, ndikupanga cholinga chokhala opambana kukhothi.
Mu wofooka komanso wotsika mtengo, palibe amene amakhulupirira, kuphatikizapo aja ndi abambo ake. Kugwirira koyamba kwatha ndi kugonjetsedwa, koma patapita kanthawi, mnyamatayo adapitanso ku Khothi ndikuchita, popeza nakhala wosatheka - sindinkachita katswiri. Linalidi munthu wodziwika bwino komanso wochita zachilendo.
Pa zaka 25, Ren ali ndi chifuwa chachikulu, chomwe chimapangitsa kuti pakhale ntchito yamasewera. Koma adakwanitsa kuyambanso moyo - wochitidwa ngati wabizinesi wochita bwino. Anayamba ndi kutulutsidwa kwa malaya a tennis omwe amavala dzina lake. Zolemba zopangidwa ndi zinthu zakhala ng'ona yodziwika bwino.
Pali mitundu ingapo ya chiyambi cha logo iyi. Ena amakhulupirira kuti msinkhu wake wankhondo panthawi yamasewerawa adakumbutsidwa ndi nyama yoopsa. Ena ananena kuti sutuke adapangidwa ndi zikopa za ng'ona, zomwe zimayikapo pa nthawi ya masewera ena.
Malaya a Tennis ochokera ku Lacoste amatchuka.
Kenako mabizinesi amayamba "mfuti" - chipangizo choponyera mipira kuti muphunzitse popanda mnzanu. Rena Lakost woyamba adayamba kugwiritsa ntchito chitsulo popanga ziweto (zisanachitike kale) komanso ngakhale kulandira patent pampando. Kenako, munthu yemwe amagwira ntchito bwino amabwera ndi kugwedezeka kwa maulendo.
Pambuyo pa zaka 30, mtunduwo uli ndi kale malo ogulitsira ndi ku France, ndi kupitirira. Chizindikiro chokhala ndi ng'ona chimangovala kale zida zamasewera okha, komanso madzi a chimbudzi, magalimoto, mayachi ndi zinthu zina.
Zosayenera, kuwonongeka kwamilandu yake yolakwika kunakhala ndi m'badwo wakulira kwambiri ndipo anamwalira pazaka 97. Masiku ano, chizindikirocho chimakhala chodetsa Christophe Lever - kuthokoza iye, mtunduwo unawala kwambiri. Mwa njira, zosintha zinakhudza ng'ona - kochokera ku Green zidakhala zasiliva.
Chizindikiro cha Lacoste nthawi zonse chimakhala ndi moyo wathanzi pamutu pa ngodya, ndipo malo abwino amalipira zinthu zamasewera. Chimodzi mwazomwe zikuyenda bwino ndikupanga zosenza.
Ubwino wawo ndi kapangidwe kake ka FYYSHICARC FALLY.
Phindu lawo ndi mawonekedwe okongola komanso othandizira a nsapato, ali ndi chiwongolero chokwanira mokwanira kutsatira miyezo yapadziko lonse.
Ma Lacoste ogwedezeka, kuphatikiza matsenga, opangidwa ndi ma haypoallergenic omwe amaphatikizika. Zinthuzo zimaphatikizapo ubweya. Izi ndizokhala bwino kwambiri pa sock.
Ubwino wina ndi wamadzi: Mitundu yonse imaphatikizidwa ndi mawonekedwe apadera.
Zitsanzo
Ngati tikambirana mtundu wina, ndiye kuti ndi zonunkhira zoyera kuchokera ku Lacoste ndi njira yabwino kwambiri kwa iwo omwe amayamikila komanso poyang'ana mafashoni.
Zosankha zoterezi zimapangidwa m'matauni. Mitundu ya achinyamata ndi azimayi ndioyenera masokosi a tsiku ndi tsiku, komanso kukwaniritsa chitetezo chonse komanso zofuna kuchita bwino pankhani yamasewera osiyanasiyana.
Njira yosavuta komanso yothandiza - French yopanda phokoso pa velcro. Ndi yankho labwino tsiku lililonse, kuphatikiza zinthu zofunika.
Ngati mukuyang'ana zongopeka zamasewera, ndiye kuti mtunduwo uli ndi mitundu ya masewera aliwonse - kuthamanga, kulimba, koga, tennis.
Oseketsa ma basketball apadera ali ndi zofananira ndi kokha ndikungoyang'ana kugwedezeka m'chidendene. Mitundu yotereyi imakhala ndi kapangidwe kambiri komanso kukhazikika, kukonza mwendo.
Zosankha zomwe zingachitike ndizofanana ndi basketball, koma ndizopepuka osati zankhanza.
Lacoste ali ndi zodetsa ndi maphunziro a mpira. Monga lamulo, awa ndi mitundu yotsika ndi zala zakumata ndi zingwe (zosankha zophunzitsira mu holo, m'malo mwake, tili ndi mawonekedwe osanja).
Mitundu yolimbitsa thupi imasiyanitsidwa ndi chowonda chakumaso komanso cholowera (kuti lithandizire kufanana), ndikufanana ndi nsapato zamasewera.
Kuphatikiza apo, onunkhira a Lacoste amasiyana kutalika: Pali njira zochepa komanso zapamwamba.
Ponena za zinthuzo, kugwirizanitsa kwa lacoste kumapereka zithunzi za zikopa zenizeni, suede kapena zovala. Zosapato zamasewera zimatha kusankhidwa nthawi iliyonse: Pali njira zopumira za chilimwe komanso zopangidwa ndi zosafunikira kwa nthawi yozizira.
Ngati tikambirana za zinthu zingapo, kenako kuwonjezera pa zonunkhira zoyera zoyera, mitundu yophatikizidwa ndi zofiirira zofiirira, zobiriwira, zofiirira. Ndipo, inde, pa aliyense payekha pali zolembedwa ndi ng'ona zokutira - mbali ina kumbuyo.
Bungwe la Chifalansa likupanga gawo la ana osenda. Awa ndi mitundu yosiyanasiyana ya velcro, kukhala ndi chodalirika chokha.
Momwe mungasiyanezani ndi zabodza
Pofuna kuti musakhale wozunzidwa, kupeza nsapato zabodza m'malo mwa chiwonetsero cha French choyambirira, pitani kukagula sallons basi.
Lacoste amapereka satifiketi yabwino, komanso chitsimikizo cha malonda ake.
Chizindikiro chachikulu cha kopelo ndi mtengo wocheperako. Mtengo weniweni wa chinthucho nkosavuta kudziwa tsamba la lacoste la Lacoste.
Ngati malo ogulitsira pa intaneti, ndiye kuti chithunzi chabodza nthawi zambiri chimakhala chambiri kapena chonyozeka cha malo opanga omwe wopanga.
Mfundo zotsatirazi ziyenera kukhala zidziwitso: mizere yosagwirizana, ulusi womata, zinthu zokhazikika, zinthu zovuta. Zosemphana ndi mawonekedwe abodza sizingafanane ndi kumanzere, kapangidwe, zina zowonjezera mu dzanja lanu: muchabe, ndi kupusa uku, kumangokhala pang'onopang'ono.
Palibe zambiri zokhudzana ndi wopanga kampaniyo, komanso mawonekedwe a chitsanzo.
Pabodza, zosokoneza pang'ono za dzina la mtunduwo ndizotheka (mwachitsanzo, kalata imodzi yokha ikusowa kapena yosinthidwa: Lokoste kapena Lacost.
Osuntha a Lacoste amadzaza m'bokosi la winina ndi kapangidwe ka kotalikirana. Komanso, nsapato zimakulungidwa pepala ndi logo yamtundu wachikhalidwe.
Ngati osungula achifalale achi French ali ndi kapangidwe kake kake, ndiye kuti mabodza (monga lamulo, Wachichaina) amadziwika ndi zokongoletsera zosafunikira.
Ndemanga
Ogwira ntchito zamiyendo yamiyendo yamphamvu amayamika iwo chifukwa cha mapangidwe abwino komanso abwino kwambiri.
Malinga ndi ogula, zinthu zamtunduwu sizikuvalidwa. Pambuyo pa nyengo zingapo za masokosi, zosungunuka zimasungidwa bwino: khungu siliwonongeka, palibe mwayi m'makamba. Nsapato zopanda mantha zitha kuvala mvula komanso nyengo yotsetsereka.
Mphira wovuta wa nsapato zamasewera. Ngakhale mitundu ina imayang'ana wina kwa munthu wina wosavuta, komabe, ndi mapapu kwambiri. Zosema ndizothandiza kwa cape yomwe siyiwayiwale.
Nsapatozi ndizosavuta kwambiri, kunyansidwa kulipo, musaseke miyendo, matsenga abwino kwambiri.
Amayi ambiri amakonda mitundu ya velcro: amawoneka bwino kwambiri ndipo nthawi yomweyo amavala mwachangu.
Inde, ana, monga, ndi atsikana aang'ono, monga ng'ona siginecha, nsapato zokongola. Wokongola amayang'ana mtundu wa imvi ndi ng'ona pinki mbali zina.
Ma Lacoste owopa, malinga ndi eni ake, osavuta kusamalira: amangotsukidwa ndi madzi wamba, osangowonjezera madzi wamba, osangowonjezera njira zapadera. Kuipitsidwa pang'ono kumachotsedwa mosavuta ndi nsalu yonyowa.
Kubwezera pang'ono pankhaniyi kudawonedwa pazithunzi zoyera za chikopa ndi Suede: Ngati khungu limasanduka mosavuta, ngati zidutswa za khungu zimayamba kuda msanga, ndipo ndizosatheka kubwezeretsa mtundu wawo.
Komanso azimayi ena amawona kuti gawo lamkati la osema moto limapentedwa pang'ono - limayamba kuda. Komabe, milingo imeneyi imatha kupezeka ndi nsapato iliyonse yoyera.
Zachidziwikire, ogula ena omwe angathe kusokoneza mtengo wa nsapato za ku France. Koma ndi kuchotsera kwabwino, ambiri ali okonzeka kugula.
